Crisis Communications

Today’s leaders must be prepared for every kind of crisis or emergency. A potentially damaging occurrence can unexpectedly strike at any moment. Crisis media management begins before a crisis ever occurs, and your reputation in the court of public opinion could hinge on your ability to cope.Crisis

Whether you’re faced with the after-effects of a natural disaster, an act of violence, an untimely death or injury, employee layoffs, legal battles, a potentially embarrassing situation, a public protest or a private internal organizational issue that needs to be addressed among staff, your rapid return to business as usual with your integrity and reputation intact is our primary objective.Suspect arrested in hit_Page_1

Robinson and Associates prepares you in advance and works with you from start to finish, helping you to respond quickly, minimize the damage and put the bad news in the past. Our vast experience in facing emergency and crisis situations is not only invaluable when it comes to addressing potentially negative news coverage, but will be helpful to you in developing your overall course of action during and after difficult circumstances.

“I have had the privilege of working alongside Sid Robinson and have known him personally for more than 30 years. I have always found Sid to be the consummate communications professional and an incredible asset to any organization. He is an exceptional individual who handles challenges like a seasoned professional. One of Sid’s best attributes is his versatility and commitment. He leads by example, serving as a team player that is committed to success.”

– Ron Fremont, Vice President, University Advancement, Cal State San Bernardino

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