Media and Message Training

press conference 2 copyEffective communication is essential to delivering powerful key messages to present your organization the way you want to be understood.

Robinson and Associates will coach you in techniques to develop and deliver messages that help you connect and engage with your target audiences.

Our training programs cover how to:

  • Develop and communicate clear and crisp key messages across diverse audiences
  • Condense complicated information into succinct messages that address audience concerns
  • Put key messages to work through collateral materials, presentations, interviews and more
  • Determine your story’s most important and compelling points and how those will be received by others
  • Handle telephone, in-person and live interviews
  • Manage difficult interview situations
  • Work with the media during a crisis or emergency situation

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